AOR Highlights

Celebrating over 100 years of Amazon MGM Studios’ incomparable library with a fresh POV.

Our challenge was to create a new aesthetic for Amazon MGM Studios’ social pages, balancing paying homage to the legacy of MGM Studios with Amazon’s original films and TV shows. 

We developed a visual suite that created a signature look for the social pages and a set of creative formats that felt culturally relevant and inspired conversation with fans.

By applying a “bestie with a VIP pass” approach, we’ve amassed over 1M Followers on Instagram and exceeded the 2025 Engagement benchmark by more than 70%.

• 1.7M+ Total Followers gained since Q1 2025

• 83% Increase in Engagements since Q1 2025

• 933M+ Impressions across IG, X, FB, & Threads in 2025